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Meeting Program

Presentation .pdfs from the Annual Meeting are available to download from linked sessions below. Members can access the AAUP wiki for these resources—along with session notes and continuously updating information. To visit the wiki, see the members-only site for login information.

Thursday
Friday
Saturday
Sunday

Thursday, June 15

11:00 am-6:00 pm Registration

10:00 am-1:00 pm Katrina in Context: Touring New Orleans’ Manmade Disaster
Led by Michael Mizell-Nelson Assistant Professor of History, University of New Orleans and Greta Gladney resident and activist
The tour of New Orleans’ “dead zones” will provide a sense of the disaster’s massive scope as well as a deeper appreciation of the significance of the human and cultural loss suffered after New Orleans’ levee system failed. We will meet in the lobby of the Sheraton just prior to10 am and board a coach bus that will take us through the city.  The tour will begin with a drive through the Lower Ninth Ward that will include a brief walking tour.  Participants will meet with Greta Gladney, a 4th generation resident of the neighborhood who works as a community activist while studying in the graduate program in history at the University of New Orleans. The driving tour will then move through the Gentilly neighborhood (along the way UNO researchers will speak regarding conditions leading to the flooding and assessment of post-Katrina conditions). The driving tour will proceed through the Lakefront and Lakeview neighborhoods before returning via the Mid-City neighborhood to the vicinity of the Sheraton (i.e. French Quarter, Elysian Fields) where restaurants can be found for lunch & rest before participants return to the conference site for 2 pm sessions.
The tour is currently full. GrayLine's New Orleans Misery Tour.

2:00-3:00 AAUP Business Meeting

3:00-4:30 AAUP Strategic Plan Presentation & Questions
Co-Chairs: Lynne Withey, Director, University of California Press and Alex Holzman, Director, Temple University Press

5:00-6:00 Newcomers’ Reception

6:00-7:00 Opening Reception
Sponsored by Thomson-Shore

7:00-9:00 Opening Banquet
• Presentation of the AAUP Constituency Award
• Guest Speaker: Jim Amoss, Editor, New Orleans Times-Picayune

10:00-Midnight Dessert Reception
Sponsored by the Chronicle of Higher Education
Location: Bourbon Vieux, 501 Bourbon Street

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Friday, June 16

7:30-8:45 Breakfast

9:00-10:15 Plenary: Changing Systems of Scholarly Communication
Speaker: Stephen Rhind-Tutt, President, Alexander Street Press
This plenary offers a broad overview of the state of the field of scholarly communication—the changing landscape of libraries, publishers, and scholarly societies, university views on tenure, and the emerging role of the commercial sector in the form of the giant search engines such as Google. How do university presses fit into this environment? What is our role? Do we need to rethink our basic mission, or do we need to keep close to our mission but rethink the manner in which we pursue it? What is the role of our staff, our authors, our university administrations, and information technology in thinking through these changes? If we are in the middle of a true seismic shift, how do we remain strong yet flexible enough to withstand the change? What does a publication suitable for this evolving environment look like? In essence, how do we become Transformational Publishers?

10:45-12:00 Concurrent Sessions

Books & Journals Collaborate and Innovate: Content Development
Chair: Patrick Alexander, Publishing Director, de Gruyter North America
Panelists: Laura Driussi, Strategic Partner Manager, Google Book Search; Dr. Anke Beck, Program Director, Mouton-De Gruyter, Berlin.
This session explores how book and journal content development is beginning to flow together, intersect, overlap, and converge. Panelists will briefly review how book and journal publishing has evolved in the last five years, particularly for the institutional market, looking closely at points where the historic distinction between book and journal has begun to blur. Second, panelists will look at emerging models for delivering content in Europe and the challenges of reaching an international market. Third, panelists explore how forces like Google and Amazon are shaping the world of content delivery.

Challenge Grants and Other Funding Opportunities
Chair: Anna Weidman, Assistant Director/Chief Financial Officer, University of California Press
Panelist: Stephen Ross, Director of the Office of Challenge Grants for the National Endowment for the Humanities
Fundraising has become an important and necessary part of our work as scholarly publishers.
Few of us have large dedicated endowments or stable university support to allow us to fulfill our missions without regard to the bottom-line.  This session will focus on how an NEH Challenge Grant can help you achieve your goals and provide structure for a on-going development effort.  The importance of title subsidies and other funding opportunities will also be discussed.
Who should attend:  development staff, directors, business managers.

Digital Publishing in the University Press Mission, Part I: In-House Players
Chair: Kate Wittenberg, Director, The Electronic Publishing Initiative at Columbia
Panelists: Hope LeGro, Electronic Editor, Georgetown University Press,  Peter Potter, Editor-in-Chief, Cornell University Press; Michelle Echenique, Electronic Publishing Manager, University of California Press
Digital publishing raises issues for university presses in a number of areas, both inside and outside of the press. How should we engage our press staffs to decide whether and how to develop an electronic publishing program, and then how can we leverage our relationships with outside colleagues to help us develop our digital future? The first part of this two-part session will take on these questions by hearing from representatives of individual departments within a press. These panelists will present their particular perspectives from presses who have built or are building very different programs, including opportunities and challenges faced by presses attempting to move into this new landscape.
Who should attend: general interest
• Download discussants' talk: Peter Potter, Michelle Echenique

Hire the Author! Putting the Author to Work for You
Chair: Dennis Lloyd, Assistant Marketing Manager and Publicist, University of Alabama Press.
Panelists: Barbara Briggs, Publicity and Subsidiary Rights Manager, University Press of New England; Sue Havlish, Marketing Manager, Vanderbilt  University Press
Authors can be a marketing professional’s most powerful ally in identifying reviewers, getting media coverage, nailing special sales and course adoptions, even scheduling events. This panel of sales, marketing, and publicity managers will share their tips for working with authors so they will work for you.
Who should attend: Marketing, publicity, and sales staff

Managing Editors’ Roundtable: Part I
Moderators: Marilyn Schwartz, Managing Editor, University of California Press; Ron Maner, Managing Editor, University of North Carolina Press
All manuscript editorial colleagues are invited to join an open but focused discussion of topics of current interest in their work, including--but not limited to--managing workflow (XML and PDFs) and maintaining editorial standards. The moderators will direct the conversation by defining broad topics for consideration, based on a premeeting poll of fellow editors and the AAUP's managing editor email list, but formal presentations will be eschewed in favor of
full participation.

Science Book Publishing
Chair: Charles R. Crumly, Science Publisher, University of California Press
Panelists: Sam Elworthy, Assistant Press Director, Editor-in-Chief (biology), Princeton University Press; Barbara Glunn, Senior Director-Marketing, Taylor and Francis Group; Nancy Whilton, Publisher, Science Division, Blackwell Publishing
Most university presses tend to focus on the arts, humanities and social sciences and not so much on natural and physical sciences.  As a potentially profitable addition to the list, publishing in science can also enhance the relationship between presses and their parent institutions, where the sciences are often the strongest academic programs. Speakers in this session will describe the special skills and  strategies that are unique to science publishing programs and provide general advice to presses looking to start up a science publishing program or evaluate the status of an existing program.
Who should attend: directors, editorial directors, acquisitions, marketing

12:00-1:30 Lunch
Speaker: Lynne Withey, Director, University of California Press/ AAUP President

1:45-3:00 Concurrent Sessions

Building Blocks of Fundraising
Chair: Jack Holmes, Director of Development, Johns Hopkins University Press
Panelists: MaryKatherine Callaway, Director, Louisiana State University Press; Laura Cerruti, Acquisitions Editor, University of California Press; John Huebler, Development Director, Michigan State University Press.
More and more university presses are looking to fundraising to help strengthen their publishing programs and secure future operations. But how do presses get started and who should be involved? What approach best suits a press's particular needs and opportunities? How do you find and engage prospective donors? Panelists in this session will describe several approaches to building a fundraising program at a university press, including: using a friends group and strategic partnerships to build a community of supporters, establishing ties to your university's central development office, integrating fundraising into marketing activities, identifying titles with fundraising potential and matching titles with donors, and creating an advisory board that will help you focus on major gifts. Given the increasing number of AAUP members who are considering or undertaking fundraising activities, this session will include ample time for those in attendance to relate success stories, ask questions, tell cautionary tales, and identify helpful resources.
Who should attend: Directors, Fundraisers, Acquisitions Editors, Chief
Financial Officers

Digital Publishing in the University Press Mission, Part II: Outside Players
Chair: Mark H. Saunders, Assistant Director, Marketing and Sales, University of Virginia Press
Panelists: Peter Potter, Editor-in-Chief, Cornell University Press; Rebecca Simon, Associate Director for Journals and Digital Publishing, University of California Press; Martha Nell Smith, Professor of English, Executive Editor and Coordinator, Dickinson Electronic Archives, University of Maryland.
What will the university press of the future look like? Any discussion of this question must include our colleagues in the world of scholarly communication outside of the press. Which stages in the cycle of digital publishing inspire collaboration with digital incubators, librarians, and scholarly societies, among others? Panelists will describe models for collaboration that have succeeded as well as potential hurdles put up by differing institutional cultures, economies, and expectations.
Who should attend: general interest
• Download discussants' talk: Mark Saunders, Peter Potter

Financial Statements Are for Everyone
Co-chairs: Donna Shear, Director, Northwestern University Press; Molly Venezia, Director of Finance and Administration/Assistant Director, Rutgers University Press
An understanding of financial statements—particularly the income statement—can help every member of the press perform their job duties better. And it doesn’t have to be horribly boring and esoteric! This session will feature an analysis of key statements, from top to bottom, with key indicators—what really matters, and what staff members should be looking for.
Who should attend: general interest

One Color, Two Color, Three Color, Four: Cover Design, Approval, and More
Chair: Jill Shimabukuro, Associate Design + Production Director / Design Manager, University of Chicago Press
Panelists: Linda Secondari, Creative Director, Manufacturing and Technology
Columbia University Press; Levi Stahl, Publicity Manager, University of Chicago Press
What really drives the decision whether to do a two-color or a four-color cover—cost, market expectations, or aesthetic considerations? Are we spending more time and money on lengthy and cumbersome cover approval processes than we are designing and manufacturing them? How many people should be involved in these decisions, and what should be done when they disagree?
Who should attend: design, production, marketing, and business staff

Rethinking Your Web Site
Chair: Gene Gollogly, CEO and President, Booklight, Inc. and Lantern Books
Panelists: Todd Adcock, Partner, 4site Solutions, Tom Franklin, Information Technology Manager, University of North Carolina Press
How can presses make the best use of their Web sites? What steps can you take to ensure that more and more eyeballs spend more time there? Panelists will analyze successful—and unsuccessful—Web site strategies, as well as ecommerce issues, how to use Web data, when do you overhaul your site, and more.
Who should attend: marketing, management, IT and fulfillment staff

Revenue Generators, Part I: Acquiring Regional and Reference Books
Chair: Nicole Mitchell, Director, University of Georgia Press
Panelists: David Perry, Assistant Director and Editor-in-Chief, University of North Carolina Press; Frank Smith, Academic Editorial Director, Cambridge University Press; Greg Britton, Director, Minnesota Historical Society Press
Panelists from three presses of different sizes will discuss what it takes to acquire and develop successful revenue-generating reference works and regional trade titles for their publishing programs. Topics will include the development of ambitious print and on-line reference books, how to build a successful regional trade list with and without institutional partners, how to seek external funding to underwrite development costs, and how to balance revenue-generating titles with limited shelf lives with those that will backlist well.
Who should attend: acquisitions staff

3:30-4:45 Concurrent Sessions

Digital Publishing Updates: Lessons Learned and Future Strategies for Electronic Journals and E-Books
Chair: Kate Wittenberg, Director, Electronic Publishing Initiative at Columbia.
Panelists: Eileen Gardiner and Ronald G. Musto, Directors, ACLS E-Book Project, Kathleen Keane, Director, Johns Hopkins University Press, Rebecca Simon, Associate Director for Journals and Digital Publishing, University of California Press.
This session will focus on the experiences of four established electronic products that cross a range of publication types including journals, monographs, and portals that disseminate grey literature and teaching materials as well as journal and book content. Presenters will focus on the critical issues that must be considered and managed in developing and maintaining a successful electronic publication including long-term sustainability, pricing, the market, usage patterns and statistics, and lessons learned from librarians, scholars, and students, as well as strategies for the future.

Publicity in the Digital Age
Chair: Kathy Alexander, Publicity Manager, Johns Hopkins University Press
Panelists: Matthew Gilmore,H-Net VP Networks; Colleen Lanick, Publicity Manager, MIT Press; Scott McLemee, Book Review Editor / Essayist at Large, Inside Higher Ed
Publicity is evolving from the world of paper press releases and bound book mailings to Podcasts and pdfs. This session will examine the efficiencies, benefits, and pitfall of digital options: blogs, list-servs, Prof-Net, digital media kits, alternatives to bound galleys, Podcasts, web chats, and email blasts.
Who should attend: Publicity and marketing staff, acquisitions editors, webmasters, and electronic publishing staff

Information Systems and Technology Roundup
Chair: Chuck Creesy, Director of Publishing Technologies, Princeton University Press
Panelists: Bob Oeste, Database Administrator / Programmer, Johns Hopkins University Press; Michael Jensen, Director of Publishing Technologies, National Academies Press; Paul Murphy, Associate Director, Publications, RAND Corporation; Rosemary Tietge, Systems Engineer, FileMaker Inc.
What’s new and exciting in the world of information systems and technology? Here’s a roundup of the latest theory and practice on presswide databases, document management and help desk systems, IT staffing, web sites, and more.
Who should attend: IT and management staff

How to Cope When You Can't Work Miracles
Chair: Tom J. Lovett, Sales Director, Johns Hopkins University Press
Panelists: David Holtby, Editor, University of New Mexico Press; Linny Schenck, Assistant Managing Editor, Princeton University Press
Managing author expectations-and disappointments-can challenge the most silver-tongued diplomat. Learn from battle-scarred veterans in marketing, manuscript editing, and production some tried and true methods for managing expectations, delivering bad news, and coping with the fallout when things aren't going your way.
Who should attend: marketing, manuscript editorial, production.

5:00-6:00 Focus Sessions

ISBN-13: What Do We Do? When Do We Do It?
Chair: Bob Oeste, Database Administrator/Programmer, Johns Hopkins University Press
Panelist: Carrie Swadener, The Cat’s Pajamas
On Jan. 1, 2007, all U.S. publishers will move to a 13-digit ISBN. Despite webinars, online discussions, and an "ISBN 13 for Dummies" site, many remain confused about the mechanics and timelines for this transition and its implications for various departments and fulfillment. What steps should publishers take to meet this looming deadline?
Who should attend: production managers, business managers, fulfillment staff

Smoke, Mirrors, and Duct Tape: Nurturing a Small Press at a Major University
Moderators: Patrick Conner, Director, West Virginia University Press; Carey Newman, Director, Baylor University Press
This round table discussion will focus on the issues unique to small presses and explore creative ways to prosper despite limitations.
Who should attend: Small press staff

AAUP Marketing Committee: Books for Understanding Update
Chair: Mark Saunders, University of Virginia Press
Participants: Mark H. Saunders, Assistant Director, Marketing and Sales, University of Virginia Press; Erich van Rijn, Assistant Marketing Director, University of California Press; Dean Blobaum, Electronic Marketing Manager, University of Chicago Press; Brad Hebel, Director of Marketing & Sales, Columbia University Press
The members of the AAUP Marketing Committee will present their proposal and plan for revamping AAUP's Books for Understanding program.  The members of the committee will address how best to position the program to capitalize on electronic outreach technologies and discuss ideas for increasing awareness of the program and enhancing the program's visibility among such groups as librarians and the media. The Federated Model suggested by the committee counts on continuing participation by member presses, so marketing and other relevant press representatives are encouraged to attend.
Who should attend: general interest

Managing Non-Profit and For-Profit Tensions in Strategic Planning: Why Traditional Strategic Planning is Not for Us
Presenter: Geoffrey Burn, Director, Stanford University Press
As scholarly communication evolves, so, too, must our thinking about strategic planning. The presenter will explore alternative methods of planning, including emergent v. deliberate strategy making; participation; power and politics; knowledge transfer; the process; and putting it all together.
Who should attend: directors and managers

6-6:30 Reception in Memory of Richard Eckersley

6:30-8:30 Reception Sponsored by The New York Review of Books
Contemporary Art Center, in the Art Warehouse District: 900 Camp St. (Between Andrew Higgins and St. Joseph) half a block from St. Charles Avenue.

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Saturday, June 17

7:30-8:45 Breakfast

7:30-8:45 Journals Breakfast
All journals staff are welcome to attend.

9:00-10:15 Plenary: Teaching and Learning in the Net Generation
Chair: Joel Hartman, EDUCAUSE and University of Central Florida
EDUCAUSE is an association whose mission is to advance higher education by promoting the intelligent use of information technology.
Most students arrive at college assuming that a Google search is the first choice in doing research and that multi-tasking with their various electronic devices is the "traditional" way to do school work. What are the implications of this for scholarly publishers? If this is how students are finding information, then what are the implications for our future publishing strategies? If "digital natives" are our next audience for scholarly content, should we be thinking about new ways of gathering, developing, and presenting this content? In fact, is content even what scholarly publishers should be selling to this generation of users, or are the tools and functionality built on top of the content what is of real value? What are the delivery mechanisms appropriate for this user group—ipods, cell phones, gaming environments, or things we don't even know about yet, and how do we prepare ourselves to be at the center—rather than the periphery—of this new world? If our audience is morphing into multi-tasking, fast-moving, innovative consumers of information with high expectations regarding its format and delivery, how do we keep up with these changes while remaining true to our mission as publishers of high quality content. How do we transform ourselves into publishers for this Net Generation?

10:45-12:00 Concurrent Sessions

Book, Jacket, and Journal Show, Part I: Review of the Books Selected
Chair: Laura Gleason, Assistant Director and Production Manager, LSU Press
Panelists: Peter A. Andersen, Vice President, Design, The Knopf Group; Paul F. Gehl, Custodian of the John M. Wing Foundation on the History of Printing, Newberry Library
Judges will discuss selected entries and give their overall impressions of the show.
Who should attend: design and production staff

Planning Long Term and Budgeting Short Term
Chair: Kathleen Keane, Director, Johns Hopkins University Press
Panelists: Ellen Faran, Director, The MIT Press; Ivar Nelson, Director, Eastern Washington University Press
All presses prepare annual budgets at the request of their universities. These are helpful guides, but they do not replace good judgment and strategic thinking. Presses also do think long term, and make several types of efforts to help financially plan for long term success, or survival. Directors of large and small presses will share their tactics for long term financial planning.
Who should attend: directors and financial staff

Press Public Relations
Chair: MaryKatherine Callaway, Director, LSU Press
Panelists: Doug Armato, Director, University of Minnesota Press; Eric Halpern, Director, University of Pennsylvania Press
As more presses undertake development initiatives, we are faced with the challenge of raising our profile on campus, in our community, and among our network of supporters. In what practical ways can we elevate the profile of the press and define ourselves and what we do in ways that will reach these audiences? How can we coordinate university and press missions?
Who should attend: development and management staff

Ultra Short Run Reprints: Is the Juice Worth the Squeeze?
Chair: Mary Summerfield, Director of Business Development and Planning, University of Chicago Press
Panelists: Rebecca Schrader, CFO, Columbia University Press; Kenneth Sabol, Production Manager, Johns Hopkins University Press; James Peltz, Director, SUNY Press
Conventional wisdom says making ultra-short-run reprint decisions is about incremental income, not gross margin. Transaction costs, not unit costs. Panelists examine what criteria presses use to determine print runs and pricing—and whether to reprint at all. The panel will also consider the feasibility of non-returnable sales and the pros and cons of licensing third parties to provide "true" print on demand.
Who should attend: Financial, management, marketing, production and editorial staff

12:00-1:30 Lunch
Speaker: Penelope Kaiserlian, Director, University of Virginia Press/AAUP President-elect

1:45-3:00 Concurrent Sessions

Book, Jacket, and Journal Show, Part II: Review of the Jackets/Covers Selected
Chair: Laura Gleason, Assistant Director and Production Manager, LSU Press
Panelists: Claire Williams, Designer, VSA Partners; David Uttley, Principal, The DesignWorks Group
Judges will discuss selected entries and give their overall impressions of the show.
Who should attend: design and production

Diversifying and Focusing Your List
Chair: Alan Harvey, Associate Director and Editor-in-Chief, Stanford University Press
Panelists: Donna Shear, Director, Northwestern University Press; Jennifer Crewe, Associate Director and Editorial Director, Columbia University Press; Joanna Hitchcock, Director, University of Texas Press
Keeping an editorial list fresh, relevant, and, dare we say, profitable, is the goal of any good acquisitions staff member. But how often does one stand back and review the overall strategy of a program? Not often enough, is the likely answer. The panelists, all having played a role in the realignment, rejuvenation, or refinement of a program, will talk about their experiences and summarize the lessons learned. Topics include how to enter a new field, kill an under-performing list, broaden the product mix (textbooks, monographs, trade), and leverage the strengths of your parent institution.
Who should attend: acquisitions editors, editors-in-chief, marketing staff

Copyright Interests: What Does the Future Hold?
Chair: Daphne Ireland, Intellectual Property Director, Princeton University Press
Panelists: Sandy Thatcher, Director, Penn State University Press; Jennifer Cargill, Dean of LSU Libraries; Linda Steinman, Partner, Davis Wright Tremaine LLP
Each few months seem to bring new challenges to traditional ways of
thinking about intellectual property and copyright. What are the various
parties' perspectives and interests in current hot-button issues like open
access, e-reserves, Google, and orphan works? How can the AAUP and
individual presses navigate these issues in a way that is sensitive to the
needs of presses, our authors, and our universities--and what does the
future hold?
Who should attend: General

Discovering Content
Co-Chairs: Michael Jensen, Director of Publishing Technologies, National Academies Press; David Millman, Director of Systems Integration, Columbia Information Technology.
Panelists: Peter Brantley, Director of Technology, California Digital Library; Mark Saunders, Assistant Director, Marketing and Sales, University of Virginia Press.
Confronted with growing demands for online access by scholars and students and complex, fast-changing technology, scholarly publishers continue to seek effective ways to deliver content to their users. Solutions such as federated searching and other tools present both promise and challenges. This session will provide information and practical strategies for confronting the challenges and opportunities of search technologies and will explore issues of access beyond traditional models to prepare attendees for the next wave of content delivery.
Who should attend: acquisitions, management and epublishing staff
• Download discussants' talk: Peter Brantley, David Millman, Mark Saunders

Sales Reps & Sales Conference: Improving Process and Performance
Chair: Gina Lindquist, Marketing and Sales Director, Georgetown University Press
Panelists: Tony Sanfilippo, Marketing and Sales Manager, Penn State University Press; Elizabeth Motherwell, Marketing Manager, University of Alabama Press; Wyn Morris, Sales Manager, University of Kentucky Press
Many presses spend weeks of staff time, twice a year, preparing for sales conferences—but is that time well spent? Are sales reps getting what they need out of sales conferences? Are presses giving them the right tools to really sell books? Do your tip sheets and materials look the same year after year? What can we do to make the top books stand out? On the other hand, how can presses assess the performance of their reps? Beyond seasonal meetings, how are presses communicating with reps about the list? How can we view the rep/press relationship differently in order to promote and sell more books? This panel explores how marketing and sales departments can make the best of sales conferences, and how presses can make the most effective use of their reps all year round.
Who should attend: marketing, acquisitions, directors, and management staff

Stories from the Pits: Mistakes Made, Lessons Learned
Chair: Steve Wrinn, Director, University Press of Kentucky
Panelists: Peter Dougherty, Director, Princeton University Press; Becky Brasington Clark, Marketing Director, Johns Hopkins University Press
It's often been said that we learn best by making mistakes. In this session, three brave souls share their stories from the pits along with the valuable lessons they absorbed along the way. What went wrong? Why? And what have we learned that we won't do the next time around? Join us for a few instructive tales of woe.
Who should attend: press directors, acquisitions editors, business managers, and marketing staff.

3:30-4:45 Concurrent Sessions

Revenue Generators Part II: The Role of Sales and Marketing
Chair: Michael Kehoe, Sales Manager, University of Michigan Press
Panelist: Sherri Strickland, Sales and Exhibits Manager, University Press of New England
Steve Yates, Marketing Director, University Press of Mississippi
What role do marketing staff play in helping to acquire revenue generators? What are the particular challenges of selling and promoting these titles? What happens when sales are disappointing?
Who should attend: press directors, acquisitions editors, business managers, and marketing staff.

Copyright in Practice: Rights Issues in the Trenches
Chair: Anita Samen, Managing Editor, University of Chicago Press
Panelists: Perry Cartwright, Manager, Contracts and Subsidiary Rights, University of Chicago Press; Ellen Satrom, Managing Editor, University of Virginia Press; Holly Carver, Director, University of Iowa Press
The Copyright Guidelines recently produced by the University of Chicago Press are a good, updated resource for determining what is protected and when permission needs to be sought. In practice, who should set house guidelines and how should they be implemented? Who instructs authors in copyright and fair use, ensuring that they don't do too little--or too much--in requesting permissions and paying fees? At what stage should authors' efforts be assessed (pretransmittal? during editing?) and by whom (rights staff? acquisitions? manuscript editing?). What actions should be taken (and by whom) when problems emerge? Are there ways to catch and correct problems before a project is jeopardized? Who should be a press's watchdogs for potential copyright infringement issues?
Who should attend: manuscript and acquisitions editors, rights and permissions staff

Digital Imaging: How do we get what we want?
Chair: Lisa Tremaine, Designer, University of Texas Press
Panelists: Will Powers, Design and Production Director, Minnesota Historical Society Press; Dimitri Karetnikov, Illustration Specialist, Princeton University Press
Increasingly, authors and editors provide digital images instead of flat art or transparencies along with their manuscripts. These images come to us as, jpegs, tiffs, eps files, screen grabs, even MS Word or Powerpoint documents. What does the printer need to print the book and what do we as production people do with what we get to insure that it's usable? How can editors and production people work with authors to get what we want? Can we make poor
quality images printable?This session will focus on the positive practices university presses are
putting into play to deal with the ever changing needs of authors, production departments, and printers. We all have horror stories about black-and-white Xerox copies submitted for reproduction or postage-stamp size jpegs; we hope to offer ideas for changing the lines of communication so everyone benefits!
Who should attend: acquisitions editors, editorial assistants, manuscript editors

Print Run Decisions: So Many Variables, So Little Certainty
Chair: Eric Halpern, Director, University of Pennsylvania Press
Panelists: Gita Manaktala, Director of Marketing, MIT; Tony Sanfilippo, Marketing and Sales Director, Penn State; Michelle Prytz, Assistant Director and Chief Financial Officer, Minnesota
Cloth only or split edition? Offset or digital? Short run or print on demand? Panelists try to make sense of the ever-growing number of variables involved in what's often a title's single most expensive publishing decision.
Who should attend: marketing and business staff, management

What’s So Funny ‘Bout Peace, Love, and Understanding? Building and Sustaining Staff Morale
Chair: Greg Britton, Director, Minnesota Historical Society Press
Panelists: Carol Kasper, Marketing Director, University of Chicago Press; Nicole Mitchell, Director, University of Georgia Press; James Boyden, Chair, History Department, Tulane University
In good times and bad, how do we sustain staff morale, cooperation, and a healthy group dynamic? Three managers talk about how they acknowledge merit, provide encouragement, and retain and promote effective staff—all while getting the work of publishing done. Panelists will discuss how we can offer professional development and training in affordable ways, how can we keep the next generation of scholarly publishers well prepared and enthusiastic, and how we can overcome a crisis in staff morale.
Who should attend: management, directors, HR staff

The “Bottom Line”: How We Define, Evaluate, and Communicate Success
Chair: Darrin Pratt, Director, University Press of Colorado
Panelists: Steve Cohn, Director, Duke University Press; James Jordan, Director, Columbia University Press; Cynthia Miller, Director, University of Pittsburgh Press; Fred Woodward, Director, University of Kansas Press
As non-profit, scholarly publishers, we are constantly asked to maintain equilibrium between a fundamentally non-commercial mission and a bottom line business model. Given the challenges inherent in this balancing act, what are truly meaningful measures of success? How do such benchmarks differ from press to press?  More importantly, how do we most effectively communicate that success—both financial and non-financial—to our various constituencies? Do the measures we discuss differ if we are talking to key administrators, our editorial boards, our staff, or our authors? These issues will be addressed by directors from several university presses of different operational sizes and structures.
Who should attend: management, directors

5:00-6:00 Focus Sessions

AAUP Strategic Plan Presentation: Part II
Moderators: Lynne Withey, Director, University of California Press; Alex Holzman, Director, Temple University Press

The Jacket and Cover Show Judges Discuss Their Own Work
Chair: Laura Gleason, Assistant Director and Production Manager, LSU Press
Panelists: Claire Williams, Designer, VSA Partners; David Uttley, Principal, The DesignWorks Group
Judges will discuss their own work.
Who should attend: design and production

The Future of Books in the Classroom
Moderator: Tom Bacher, Director, Purdue University Press
This session explores what resources students are using in their courses, and how they get them. How are professors and libraries making class materials available? Through electronic reserves, Blackboard, Web CT? What, ultimately, is the role of the "book" in this setting? Does "the book" have a future in the world of education?
Who should attend: press directors, business managers, marketing staff, acquisitions editors

Managing Editors’ Roundtable, Part II
Moderators: Marilyn Schwartz, Managing Editor, University of California Press; Ron Maner, Managing Editor, University of North Carolina Press
This continuation of Friday's concurrent session will follow up on emergent issues and nuts-and-bolts questions.

Brave New Mission: Rethinking and Rewriting the Mission Statement
Chair: Richard Brown, Director, Georgetown University Press
Numerous sessions at the annual meeting address the changing role of scholarly publishes within the future of scholarly communication. If publishers accept the fact that change is necessary, how do we formalize this reality in our mission statements? Participants in this free-flowing discussion will first examine several mission statements from AAUP member presses, then explore new ways of understanding our purpose and reasons for existence. If nonprofits should avoid “sweeping mission statements full of good intentions,” as Peter Drucker suggests, what kind of objectives and strategies should take their place? What specific steps are involved in rethinking and rewriting the mission statement?

6:30-8:30 Reception with music by the Creole Jazz Quartet
Cocktails sponsored by the Copyright Clearance Center
Music sponsored by IBT

Sunday, June 18

7:30-8:45 Breakfast

Please click here to read the guidelines for moderators and panelists

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